08.02.2007

The Superbrand 2006 Prize was presented to Raptor and Salamander trade marks.

On February 1 a festive ceremony of presenting the Superbrand 2006 Prize took place at Novinsky Passage. 

Salamander and Raptor trade marks become winners of the Superbrand title for the second year running. This title is given on the basis of results of impartial analysis of domestic market carried out by companies COMCON and ACNielsen, Superbrand program’s partners in Russia. We’ d like to stress that for the first time this year consumers together with the Expert’s Council took part in the rating vote for the determination of leading brands under the motto: “Choose your Superbrand!” 

“We put our back into our work, using our energy, knowledge and experience; and getting the prize means that this work has been rated high, says Andrey Semyannikov, brand manager of the Salamander trade mark.- The fact that our trade marks got in 2006 the most prestigious Russian prizes, such as Superbrand and Brand of the Year/Effie 2006 (Raptor and Gardex trade marks got these prizes) attests broad popularity and high quality of our trade marks which are chosen by millions of consumers and by experts. We are not going to rest on our laurels and will develop our brands, work out new products. Our aim is to do all possible for the maximum comfort of consumers.

__________2006