Since October 2009 the Deliss TM is represented in retail outlets of Moldova and Azerbaijan. In October 2009 the Deliss TM went out to CIS countries’ market! The collection of fascinating fragrances for Deliss trading house is represented now in retail outlets of Moldova, Pridnestrovje and Azerbaijan.
“ The appearance of Deliss at CIS countries’ market is a very significant step and a new stage in the development of the young UPECO’s brand which is only two years this year, - Ekaterina Wolf, TM Deliss brand manager, noted. – Thanks to the collective efforts of sales management and marketing management we had great achievements – we got the first place in “Aromatic Sachets” category, with a share of 93 per cent of the market, the second place in “Electrical Aroma Makers” category with a share of 17 per cent of the market*. We also ensured the availability of the brand’s products in many largest regional and local network shops, developed new projects for TM Deliss promotion, including its going out to CIS countries’ markets”.
In July 2007 UPECO Company made an innovative breakthrough, offering unique products for the Russian market – Deliss aroma makers for home. Unlike other trade marks at the Russian market Deliss creates a nice fragrance instead of doing away with unpleasant smells. “Only two years ago Deliss was an absolutely new product for Russian consumers, but the results achieved during two years and its going out to the CIS market confirmed that UPECO has every chance for becoming a leader at the aroma makers’ market in the nearest future”.
* Nielsen, National KAI, M3 2009, the market of electrical aroma makers, (sets).