From March, 1, 2011,
UPECO Company begins official sales of
Breesal TM products at the national level! The new brand successfully went through the test period at Far Eastern and Ukrainian markets in 2010 and got high appraisal of consumers. Since this year
Breesal will be on sale in supermarkets and shops throughout Russia.
Breesal has all chances for success.
UPECO Company introduced the new brand into perspective and capacious market of air fresheners. “ In accordance with experts’ forecasts, in 2010 the volume of the market was 10,6 billion roubles, and it would increase every year five-six per cent in average. The share of traditional aerosols, a volume forming segment of business in “air fresheners” category, would be leading as before, –
Alla Denisova, the brand manager of
Breesal and
Deliss TMs noted.
At launching the Breesal brand
UPECO Company took into consideration consumers’ demands made in focus groups, and it became an important factor of the success. Most wishes of the respondents were realized in
Breesal TM bio-neutralizers!
Firstly,
Breesal aerosols effectively neutralize all kinds of niffs, using Acti-Leaf innovational component. Secondly, high quality aromatics containing natural extracts present consumers with light natural fresh fragrances. Thirdly, the aerosols are hypoallergenic – it is confirmed by the Russian Institute of Immunology and Allergology. Fourthly, in
Breesal TM bio-absorbent of smells for refrigerators the best brand of coal is used, it is characterized by micropores’ quantity which allows to absorb smells for a long time. Fifthly, an obvious competitive advantage of all
Breesal TM’s products is an innovational design. It is attractive and ergonomical.
Now
Breesal bio-neutralizers are being sold in large international and federal dealer networks such as METRO, Ashan, X5, Hyperglobus, Utconos, Real, O’key, and in some regional Russian networks.
Fill your house by natural fragrances and freshness with
Breesal TM!
