Unprecedented Breesal TM’s advertising campaign started in Russia on August, 22. It will last till October, 2, 2011. Such extensive federal action in the life of a young brand is conducted for the fist time. Breesal TM has appeared at the markets of Russia, Ukraine and Kazakhstan a bit more than a year ago and has won affection and recognition of consumers. 

UPECO Company offered TV viewers an advertising reel with an original plot. In the imagery of Breesal TM bio-absorber for fridge all of a sudden a hero of Japanese legends appears. He is a ninja who is a master of different kinds of wrestling. An association appears – Breesal TM bio-absorber for a refrigerator exterminates smells as skillfully, featly and efficiently as ninja annihilates his enemies. Breesal’s advertising reel is permeated by an eclecticism: a refinement and an aggression, eastern conservatism and modern innovativeness, natural tunefulness and urban comfort are mixed in it. These two stories are exquisitely mixed up creating a common plot about a victory formulated in the reel in the Eastern way - laconically and concisely: “Breesal! The smell was shut out!” This is a victory over niffs with the help of Breesal TM bio-absorber consisting of a high quality coal capable to absorb any smells quickly and efficiently. 

Vivid and captivating Breesal TM’s reel differs greatly from traditional advertising reels, attracting consumers’ attention by its not trivial plot and its dynamic imagery.
Breesal TM’s advertising reel is being demonstrated on nine channels: The First, TV-3, Muz TV, 5 channel, 7 TV, STS, Domashny, DTV and Russia 1. You want to watch Breesal TM’s video reel right now? Specially for you we placed it on UPECO’s site. 

We wish you pleasant watching!