The Raptor brand, a possessor of numerous awards and titles, got “The Commodity of the Year: 2012” prize for the first time. The authority of a victory in the competition is confirmed by its high status: this event is conducted by Moscow International Business Association with the support of the Chamber of Commerce and Industry of Russia. “The Commodity of the Year” prize get brands which become the most popular products on the basis of mass demand. The produce of Raptor was recognized as such commodity in “Remedies against Domestic Insects” nomination.
Over 15 years UPECO Company’s brand has durable leader’s position at the Russian insecticides’ market. The awarding of the first place in the “Remedies against Domestic Insects” category to the Raptor TM gives evidence of the competent marketing strategy of the brand’s promotion and the acknowledgement of the commodity by millions of consumers.
The success and victory of the Raptor brand in the competition demonstrates its absolute leader’s position at the Russian insecticides’ market!