In the framework of the geographical development strategy UPECO company came to Armenia market in May 2013. Thanks to export department efforts, cooperation with a large international distributor, Brand Distributor, has been arranged. Now a whole UPECO brands portfolio will be available for Armenian consumers. It should be noted that the partners have shown their interest in our products promotion on Armenia territory already at the first stages of cooperation. Thus, in the framework of marketing communication Brand Distributor has created a separate page for UPECO trademarks on Facebook and is also actively advertising our products by having placed their vinyl pictures on corporative transport.

─ Armenia is moving ahead. This country is getting more popular for business development every year. A lot of investors have seen some directions on Armenia territory that can and should be developed, and have stepped in, - Roman Latatuev, an external markets development manager, shares with us. – In 2013, according to consulting company A.T. data, Armenia joined top ten countries most promising for investments into retail (The 2013 Global Retail Development Index). So, why not becoming the first to get into this developing market?

Armenia market is a promising platform for our company brands distribution system development. We are sure that cooperation of UPECO and Brand Distributor will yield real and desired results!