An anniversary edition of the corporate UPECO magazine is full of surprises. To begin with, Kjell Nordstrom, a Swedish economist, speaker and writer got on the cover image. By doing so, we would like to shift a paradigm and show that a “UPECO person” is not necessarily our employee, but anybody, whose worldview is close to us.

So, read in the edition:

Events and facts. Competitions, advertisement campaigns, brands development, 2012 new products and other interesting events from the company life.

People. Kjell Nordstrom – on the future that has already started.

Brand. Racionika – a first eatable trade mark in our portfolio.

Region. Poland – a new mark on UPECO map.

Laboratory. Adventures of a little bird-defender in Gardex advertisement video.

One day. A photo report from the Moscow office.

Competitors. Clorox revolution.

Sphere. How to use the wisdom of the crowd.

And many more interesting articles, fun pictures and stories!

Have an enjoyable and absorbing reading!

You can find an electronic version of the magazine here.