16.01.2014

The World Behind a Windscreen

Continuous trademarks development and improvement is one of key factors of successful UPECO brands’ development. Brands presence in the Internet forges ahead as well – especially since the World Wide Web has setting rather high growth pace.

Thus, TM Deliss Auto was modified by bringing some profound changes to its site in autumn 2013.

A humble idea to add a few pages to the current site due to introduction of new SKU grew into development of a completely new site, - Alla Denisova, a lead Delis Auto brand manager, shares. – Because when you touch upon any question, it feels like finding the best solution. I think it goes without saying that in a few years that passed since the previous site version launch both technology and design had had been improved greatly. So, we decided to develop and launch a new site.

The main site tasks to stand out in the clatter thanks to an interesting and creative solution, to highlight the premium quality of the product and give a consumer all the needed information starting from user guides to key sales points have certainly been achieved by the brand-group.

A new site has been tested successfully in all key browser versions and operational systems, and it works well not on desktop computers only, but on tablets and mobile devices as well. The territory of the site presence has been expanded thanks to SEO optimization and inclusion into content of some general information about fights against bad smells in cars.

However, it’s still possible that in future we will update visualisation and will deeper explore separate elements, - Alla sums up, - because continuous development is a key factor of success at the market.
An updated site may be found at the previous address: http://www.deliss.ru