A specialized exhibition Piter-Obuv took place in Saint-Petersburg. It took place on March 4-7, 2014 in the hotel Park inn Pribaltiyskaya. UPECO partner, our official distributor TF Altair, LLC, in the framework of this exhibition was the only participant, representing the whole range of shoe care products and accessories.
The exhibition visitors and its participants were demonstrated a broad range of shoe care products by TM Salton Professional, as well as a collection of accessories for comfortable shoes wearing by Salton Lady.
It should be mentioned that Piter-Obuv exhibition is highly specialized, and only shoe industry specialists are invited to participate. This site is a perfect venue for professional meetings and establishing new contacts with suppliers and businessmen. And the season of March is the most appropriate month to demonstrate next seasons’ tendencies. Apart from finding perspective partners, the exhibition has an educational nature.
“TM Salton products have been created with a consideration of Russian climate. Spring is approaching, which means our shoes will need some special care and protection from moisture. And we are sure that introduction of our potential partners to a line of shoe products and accessories by TM Salton will allow to cover a new target audience”, - underlines Oksana Kravchenko, a sales territory manager for Saint-Petersburg.